iptiQ Partnerships Campaign
This was an advertising campaign to promote business insurance partnership opportunities, for Swiss Re’s B2B2C digital platform, iptiQ.
I teamed up with a copywriter to conceptualise, pitch and create an advertising campaign based around the theme of partnerships.
Originally a wild-card idea, the client chose this concept which was based on unconventional partnerships you wouldn’t typically associate with business insurance, such as sex, tattoos, wild animals and superheroes!